"You want Kuai Pao to expand into new business areas?"
After listening to Pei Yi's explanation, Chen Yansen's brow furrowed slightly. He hadn't expected him to propose such an idea.
Typically, entering a completely new sector requires careful consideration of industry risks and the stability of the profit model.
Meituan, Dianping, and Lashou had already seen some success in the Group Buy field, proving the business's feasibility and market potential.
By entering the market now, not only could they skip the market education phase, but they could also seize the initiative, dragging Meituan and Dianping into the competitive quagmire of the Group Buy market. This would, in turn, buy more time for their food delivery sector to develop.
The best defense is a good offense!
Kuai Pao wasn't lacking in manpower, resources, or capital. The execution of its business development and on-the-ground promotion teams was also among the best in the industry.
