"That's even worse," Jiang City said bluntly, "the drink and tea formulas of Mishu Ice City are indeed public.
But any shop daring to learn from Mishu Ice City's formula will end up losing everything, because they simply can't match the costs.
In the end, you can only produce something similar or even inferior, and yet sell it at a higher price. How do you compete like that?"
The capital competition in the modern catering industry has moved away from formulas; it's entirely a battle of equipment and cost control systems.
The TV drama trope of an old family shop being fought over by big capital because of a secret formula will never happen.
Because unstandardizable formulas are worthless.
Capital would rather build a moat with equipment and cost, brand construction, rather than relying on formulas.
Just like cola.
Even though the cola company has been marketing their formula for decades, even if other companies got the formula, they couldn't offer a price as low as cola's.
